Date of birth
15th of October, 1982
Hi, I'm Laura Tufari, content and social media wizard. When it comes to winning the hearts and minds of the online public, my magic wand is content marketing, and my spells are articles, social media posts, web pages, videos and other campaigns that make endorphins go up.
Having worked as a content specialist for more than five years, and for the last three as manager of the content and social media crew at Europe's biggest player in online travel, what I enjoy most is creating stories that make brands shine across all their digital touchpoints.
As well as community management and inspirational content, I also specialise in social listening and reputation analysis, social customer service, SEO, paid promotion and project management. Plus, as I know it’s not just about creativity, I take web analytics very seriously.
Content marketing and social media strategies are only the latest series of my show; previous episodes include copywriting for advertising campaigns, and corporate communication management, online and offline. This was before Instagram, would you believe!
So, what’s next for me? Imagine your dream digital content, and there you have the answer. New challenges, same objective: delight your audience with amazing content.